Start with Why

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Your WHY tells more than your How

Short-therm result is not successfull

↓ Innovation ↓

  1. Innovators
  2. Early Adopters
  3. Early Majority
  4. Late Majority
  5. Laggards

To reach THOSE, believe in your WHY

Manipulation

⛔Sustainable relation

⛔Cut the cost = more problems!

💰success ≠ 😁 success

🧠 ≠ Decisions