Continuous Discovery Habits

Continuous Discovery Habits

Status
Finished
Description
How do you know that you are making a product or service that your customers want? How do you ensure that you are improving it over time? How do you guarantee that your team is creating value for your customers in a way that creates value for your business? Learn a structured and sustainable approach to continuous discovery that will help you answer each of these questions, giving you the confidence to act while also preparing you to be wrong. You'll learn to balance action with doubt so that you can get started without being blindsided by what you don't get right.
Platform
iBooks
Score /5
⭐️⭐️⭐️⭐️⭐️
Tag
PMGrowthBusiness
Purchased
Date
May 19, 2021
Files
image

Discovery → ← Delivery

The Mindset

Outcome-Oriented

Define success not by the artefacts (output) but by the value that the artefacts create for customers and business. Measure success in impact.

Customer-Centric

Purpose of every business should be elevate the customer

Collaborative

Cross-functional nature of digital work is collaborative: make team decisions while leveraging the expertise and knowledge that we each bring to those decisions.

Visual

Go beyond words and explore ways to reflect thoughts in visual ways.

Experimental

Do scientific-thinking. Think like a scientist, identify assumptions, gather evidence.

Continuous

Enjoy this never ending path

The Framework (O)OST

OUTCOME

  • Opportunity
    • Solution
      • Tests

Outcomes over outputs

Business Outcomes : Measure business value

Retention

Product Outcomes : Measure how the product drives business value

Dogs who like the food

Traction Metrics: Track usage of specific features

Owners who use the transition calendar

Frame, refine and prioritise

Generate and evaluate targeted solutions

Measure the impact of the work

Manage the messy cycles of discover

Show your work