Experience Principle

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IdeateUnderstand
What is/Outcomes
Experience principles are inspiring values that help create a shared experience vision within an organization, by applying then consistently across several projects and initiatives. They are based on research, and incorporate insights about what users expect from the relationship with a specific organization or service.
Purpose
Identify a set of guiding principles to inspire the design of a specific service experience. Guide multiple teams or work-streams to pursue the same goals in terms of user experience.
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