Scenarios describe the stories and context behind why a specific user or user group interacts with a product or service.
- Who is the user — What defines this users behaviors? What attributes of their persona are most relevant to this interaction?
- Why are they using a product or service — What motivates the user to use a product or service? What are their expectations of it?
- What goals do they have — What is the user hoping to accomplish? What does success look like for them?